Webflow Designer vs Webflow Editor: Mastering Layouts

designer vs editor

In the dynamic field of web design and development, Webflow has established itself as a robust and versatile platform, addressing various facets of website creation and management. However, the distinctions between Webflow Designer, and Webflow Editor may pose challenges for newcomers. This comprehensive guide aims to illuminate the differences among these components, empowering you to make informed decisions and unlock the complete capabilities of Webflow for your web projects.

Webflow Designer: Create visually stunning layouts.
Webflow Editor: Make real-time updates and manage dynamic content.

What is a Webflow Designer?

Webflow Designer mode, a pivotal feature of the Webflow platform, facilitates the comprehensive design and structuring of entire websites without the necessity of coding expertise. It boasts a user-friendly interface, offering a variety of customizable templates through a convenient drag-and-drop mechanism. This model is specifically tailored for users aiming to create visually appealing websites from the ground up.

Webflow Designer vs Webflow Editor: What is a Webflow Designer?

While coding is optional, users with coding proficiency can achieve even greater customization. Described as a time-saving and user-friendly solution, Webflow Designer is particularly suitable for designers and developers seeking extensive creative control over the layout and visuals of their websites.

What is a Webflow Editor?

The Webflow Editor, a key component of the Webflow platform, serves as a user-friendly Content Management System (CMS) tailored for effective content handling on websites. It empowers users, regardless of technical expertise, to seamlessly make edits, and manage text, graphics, and other elements with a straightforward interface. Notably, real-time collaboration features enable multiple team members to work simultaneously, fostering efficiency.

Webflow Designer vs Webflow Editor: What is a Webflow Editor?

Unlike the coding-centric Webflow Designer mode, the Editor emphasizes simplicity, making it an ideal choice for copywriters, designers, and SEO experts. Users retain complete control over the content display, and the platform’s SEO capabilities eliminate the need for additional plugins, providing a streamlined and accessible content management experience.

Benefits of Webflow Designer vs Editor

Webflow Designer

  1. Effortless coding-free website creation.
  2. User-friendly interface for all.
  3. Quick design with customizable templates.
  4. Intuitive, streamlined element placement.
  5. Optional coding for advanced users.
  6. Full control for personalized layouts.
  7. Efficient design with templates.
  8. Ensures responsive websites.
  9. Instant changes for swift design.
  10. Simplified publishing with built-in hosting and SEO.

Webflow Editor

  1. Edit without coding.
  2. Efficient teamwork.
  3. Non-technical user design focus.
  4. Full control over presentation.
  5. No extra plugins are needed.
  6. Seamlessly manage text and graphics.
  7. Accessible for non-tech users.
  8. Integrated SEO reduces dependencies.
  9. Intuitive manipulation of visual elements.
  10. Accurate updates for efficient workflow.

When to choose Webflow Editor?

Choose Webflow Editor when your primary focus is on managing and editing content on your website, rather than building it from scratch. Webflow Editor is designed for users who want a user-friendly interface to make edits to the existing content without dealing with the complexities of website development. It’s particularly suitable for copywriters, designers, or SEO experts who need a simple platform to manage and update website content.

When to Choose Webflow Designer?

Webflow Designer is the preferred choice when you aim to create a website from scratch with a focus on visual design and customization, and you don’t require extensive coding knowledge. This mode offers a user-friendly visual-based interface, allowing for an efficient and streamlined website development process. If you prioritize ease of use, quick website creation through drag-and-drop mechanics, and ready-made templates for customization, Webflow Designer is the ideal option. It caters to users, including designers and developers, seeking complete control over the website’s structure and visuals without the need for coding expertise.

What is a Webflow CMS, and How CMS is Related to Designer and Editor?

The Webflow CMS (Content Management System) is an integral part of the Webflow platform, working in conjunction with the Webflow Designer and Webflow Editor. Here’s how they are related:

  1. Webflow Designer:
    • Role: The Designer is the creative hub where web designers and developers craft the visual and interactive elements of a website.
    • Functions: It provides a drag-and-drop interface for creating responsive layouts, and animations, and customizing the design with precision.
    • Connection to CMS: Designers use the Webflow Designer to create layouts and templates, which will later be populated with dynamic content managed by the CMS.
  2. Webflow Editor:
    • Role: The Editor serves as a content management system, allowing website owners and content creators to update and manage website content without coding.
    • Functions: Users can edit text, images, and other content directly on the live website, making real-time changes without relying on web developers.
    • Connection to CMS: The Editor interacts with the CMS, enabling users to update content within dynamic collections created through the CMS.
  3. Webflow CMS:
    • Role: The CMS is a feature that facilitates the organization and management of dynamic content on a website.
    • Functions: It allows the creation of dynamic collections (e.g., blog posts, portfolio items, product listings) and the addition, editing, or removal of content within those collections through the Editor.
    • Connection to Designer and Editor: The CMS works in collaboration with the Designer, where dynamic templates are created, and with the Editor, where real-time content updates within dynamic collections are managed.

Comparison of Webflow Designer vs Webflow Editor

Ease of Use

Webflow Designer offers a user-friendly interface with drag-and-drop simplicity. Suited for various technical backgrounds, it excels when used by professional web developers familiar with CSS and HTML. The tool provides extensive design capabilities, including custom styling and interactions. However, it requires a steeper learning curve, ideal for those seeking advanced features.

Webflow Editor is explicitly designed for user-friendliness, accessible to individuals with diverse technical expertise, including beginners. It requires no special technical knowledge, focusing on simplified content management. The Editor enables easy content updates without intricate design involvement, making it an excellent choice for those prioritizing simplicity and seamless collaboration.


Webflow Designer Primarily focused on creating the visual design of the website. It involves drag-and-drop tools for designing layout, colors, fonts, and other visual elements. It’s a comprehensive tool for building the overall look and feel of the website.

Webflow Editor Functions as a content management system (CMS) for editing and managing the website’s content. It allows users to create and optimize blog posts, website content, and descriptions without altering the website’s design or structure.


Webflow Designer A visual drag-and-drop builder that doesn’t require coding knowledge. However, it provides the option to add custom code for advanced customization.

Webflow Editor This doesn’t allow coding since it’s focused on content management. Users can add text, images, or videos to the editor blocks without changing the site structure.


Webflow Designer Has a steeper learning curve, especially for creating professional websites. Requires mastery of design tools such as CSS and HTML for custom designs.

Webflow Editor User-friendly and requires less intense learning. It’s designed to assist in creating and managing content with ease.


Webflow Designer Primarily for individual use. Collaboration is limited, and it’s tailored for website developers and designers.

Webflow Editor Facilitates collaboration by allowing team members, including remote ones, to access the CMS and edit content on a live website. It supports real-time content creation, editing, and previewing.

Customization Options

Webflow Designer offers a comprehensive set of customization options, providing users with full control over the visual design and layout of their websites. From custom styling and interactions to extensive design tools, users can achieve highly personalized and intricate designs.

Webflow Editor, while powerful for content management, has limited customization options compared to the Designer. It focuses more on simplifying content updates without delving into the intricacies of design customization. Users can edit content seamlessly but with fewer options for visual customization.

step-by-step process for Webflow Designer and Webflow Editor

Webflow Designer

1. Access Webflow Designer:

  • Open your web browser and go to the Webflow website.
  • Log in to your Webflow account.
  • Access the Webflow Designer from the dashboard.

2. Create a New Project:

  • Start a new project or open an existing one.
  • Choose a blank canvas or use a template.

3. Explore the Interface:

  • Familiarize yourself with the toolbar, panels, and top bar.
  • Understand options like Add, Components, Pages, Navigator, CMS, and more.
  • Left Toolbar and Panels: Includes essential panels like Add, Components, Pages, Navigator, CMS, Users, Logic, Assets, Ecommerce, Settings, Audit, and Video tutorials.
  • Canvas: The main area for real-time site building.
  • Top Bar: Features page indicator, preview option, breakpoints, undo and redo, save indicator, export code, share button, and publish button.
  • Right Panels: Control elements on the site, including the Style panel, Element setting panel, Style manager, and Interaction panel.
  • Breadcrumb Bar: Shows possible parent elements of the selected element.

4. Design Elements:

  • Add and customize elements using the left toolbar.
  • Use the right panels for styling and interactions.

5. Responsive Design:

  • Set up responsive layouts with breakpoints.
  • Ensure a cohesive design across different devices.

6. Save and Publish:

  • Save your progress and publish your website when ready.

7. Optimize for Browsers:

  • Consider browser compatibility for optimal performance.

Webflow Editor

Here’s an overview of how to make edits in the Webflow Editor:

  1. Accessing Webflow Editor:
    • Log in to Webflow Editor by typing “?edit” next to your URL.
    • A login form will appear at the bottom of the page.
  2. Editing Text:
    • Click on the text you want to edit.
    • A box will appear, allowing you to change the text as needed.
    • Ensure that other elements are not adversely affected when making text changes.
  3. Publishing Changes:
    • After making edits, click the “Publish” button.
    • Wait for the changes to appear, which usually takes a couple of seconds.
  4. Inserting or Changing Links:
    • To insert or change a link, highlight the part of the text you want to hyperlink.
    • Select the “Insert links” option.
  5. Editing Images:
    • Log in to your Webflow Editor.
    • Click on the image you want to edit.
    • Select the screwdriver icon to access image attributes, alt text, size, link options, etc.
    • Edit the image as needed.
  6. Publishing Image Changes:
    • After editing images, click the “Publish” button to apply the changes.

By following these steps, effectively use Webflow Designer and Webflow Editor for website creation and management.

FAQs of Webflow Designer vs. Webflow Editor

1. What is Webflow Designer, and how does it differ from Webflow Editor?

  • Webflow Designer: It’s a visual design tool for creating the layout and structure of a website. No coding is required, making it user-friendly for design enthusiasts.
  • Webflow Editor: It’s a content management system (CMS) for editing website content without altering the design. It’s focused on content updates.

2. Can I use Webflow Designer without coding experience?

  • Yes, Webflow Designer is user-friendly, allowing coding-free website creation. However, coding is optional for advanced customization.

3. Is coding required in Webflow Editor?

  • No, Webflow Editor doesn’t require coding. It simplifies content updates without dealing with coding complexities.

4. How does Webflow Designer cater to advanced users?

  • Webflow Designer accommodates advanced users with optional coding for extensive customization using HTML, CSS, and JavaScript.

5. Which one is better for collaboration – a Webflow Designer or a Webflow Editor?

  • Webflow Editor is superior for collaboration, enabling real-time content updates for team members.

6. Can I make real-time changes with both Webflow Designer and Webflow Editor?

  • Yes, both support real-time editing, reflecting changes instantly on the live website.

7. Can I use Webflow Editor to create a website from scratch?

  • No, Webflow Editor is for managing content on existing Webflow-designed websites.

8. Do I need separate accounts for Webflow Designer and Webflow Editor?

  • No, both functionalities are accessible with a single Webflow account.

9. Which one is more suitable for beginners?

  • Webflow Designer: Steeper learning curve, suitable for those with design or coding experience.
  • Webflow Editor: User-friendly and ideal for beginners focusing on content management.


In conclusion, understanding the distinct roles of Webflow Designer, Webflow Editor, and Webflow CMS is crucial for optimizing your web projects. Webflow Designer empowers designers to craft visually impressive layouts, while the Webflow Editor enables content creators and website owners to implement real-time updates. By effectively coordinating these components, a harmonious collaboration is achieved, leading to the efficient creation and management of websites.

This collaborative approach unleashes the true potential of Webflow, enhancing the effectiveness of your digital endeavors!

Spandana Andela
About author


Meet Spandana Andela, a remarkable individual who wears multiple hats with finesse. As an AI Copywriter and Engineer, she navigates the intersection of technology and storytelling, creating a unique fusion that captivates audiences. Beyond her professional pursuits, Spandana is also a passionate storyteller, weaving narratives that resonate on a personal level. What sets her apart is not only her expertise but also her role as a mother, adding depth and richness to her experiences. Dive into the world of Spandana Andela, where innovation, creativity, and the joys of motherhood converge in a truly inspiring journey.
Related posts

Webflow vs Pinegrow: Choosing the Ideal Web Design Tool

What is a Pinegrow? What is a Webflow? When to Choose Webflow? When to Choose Pinegrow? Benefits of…
Read more

Builder.io vs Webflow: Mastering the Code-Free Design

What is a Builder.io? What is a Webflow? When to Choose Builder.io? When to Choose Webflow? Benefits…
Read more

Webflow vs Shopify: Your Ideal Platform for Ecommerce Battle

What is a Shopify? What is a Webflow? When to Choose Webflow? When to Choose Shopify? Benefits of…
Read more